Evergreen content is the type of content that never loses relevancy. Much like evergreen trees that stay green year after year, evergreen content remains valuable to your readers long-term. Bad Idea: Playing the Viral Lottery Everyone loves it when an article or a post goes viral. It’s a rush when Read more…
A few years ago, I installed ad blockers on every computer I worked on. Google Chrome is my preferred Internet browser and it offers up several good addons to block ads. But times change. Today, I don’t even bother with ad blockers. And it’s not out of laziness. The reality Read more…
I’ve built a lot of websites. I’ve used end-user-designed platforms like SquareSpace and I’ve also used open platforms like WordPress and Joomla. I’m a WordPress fan mostly. Primarily it’s a platform that lets me build websites quickly and provide granular control to my clients to make small changes without giving them Read more…
We recently talked about some of the great search engines on the Internet that aren’t Google. And although we pointed out some of Google’s issues, the fact remains that Google is still the biggest and baddest search engine. You simply must rank on Google if you want to get traffic Read more…
As someone who grew up in the 90’s, I remember using lots of different Internet search engines before Google came to the scene. In those days, people were pretty split up between different options. There were a ton of search engines to pick from. Today, however, Google is the universal Read more…