5 Common Business Challenges and How to Prepare for Them

Last updated on October 3rd, 2023 at 02:58 pm

Working for yourself introduces significant business challenges over and above the industry your business exists within.

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At one point or another, every business faces challenges that can be difficult to overcome. Some of these challenges may be expected as the organization grows; however, many others can come up without notice. While it is crucial to be proactive in business strategy and planning, there are many times that a business will need to quickly react to changing market conditions and pivot the organization to ensure viability.

This article will discuss five common business challenges that entrepreneurs face as their organization develops and grows and the steps that can be taken to prepare for them.

Knowing All Laws for Employment

One of the most common challenges small businesses face as they begin growing their teams is knowing and understanding all local laws for employment. Laws vary from state to state, and failure to research and follow these strict rules can cause a company considerable financial damages or even loss of their license down the road.

Complicated employment issues often come up when rapidly growing businesses fail to plan or consider all legal concerns like hiring new employees or contract workers. Smaller teams usually don’t have HR departments ready to tackle complicated labor issues, which makes it essential that CEOs stay on top of evolving trends in employment law, so they know what to prepare for.

Understanding the Legalities of Business Advertising

Business owners need to be aware of specific guidelines they must follow to advertise their businesses legally. These rules hold whether it’s through social media, websites, or print advertisements.

The best way to prepare for these challenges is by consulting with an attorney about your business and how you intend to advertise. They can help tailor a plan that works well for both parties and ensure that all of the legalities are taken care of, so there’s no risk of breaching any rules or regulations.

It is also important to note that these laws vary depending on where your business operates. For example, there are specific guidelines for advertising in California that might be different from the rules of another state. That’s why it helps to have an attorney who can advise you based on their experience with various jurisdictions. This will give you a better idea of what types of ads are acceptable and help avoid any legal troubles down the line.

Managing All Cash Flow and Financial Needs

Regardless of their size, many organizations face challenges when managing all relevant cash flow and financial needs as the business changes. This not only includes maintaining an accurate balance sheet but also knowing how much you need for future expenses so you can plan accordingly.

Business owners can streamline their accounting processes by involving the entire team in cash flow and financial projections to see where their money goes and how it affects planning. Additionally, it is helpful when businesses schedule time every month for a finance meeting that focuses on these areas. This includes forecasting expenses and revenue, assessing current budgeting practices, reviewing monthly reports, and adjusting any records as necessary. By preparing now, you’ll be ready when challenges like market shifts arise later down the road.

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Combating Cybersecurity Issues

It’s hard to be an entrepreneur today without cybersecurity issues on your radar screen. Cybersecurity can impact companies of all sizes that process personally identifiable information (PII) such as credit card data or Social Security numbers. Unfortunately, most enterprises still lack a comprehensive cybersecurity strategy which leaves them far too vulnerable to hackers and other malicious actors looking to steal their sensitive data.

Business owners should invest in adequate cybersecurity training for their employees to identify cybersecurity risks, report suspicious activity, and take the appropriate steps to protect themselves against cyberattacks. By following best security practices and guidelines, businesses will be much less vulnerable than those without cybersecurity plans in place.

Navigating Today’s Logistical Challenges

One of the biggest logistical challenges today is shipping. Shipping logistics are becoming increasingly complex due to new constraints in the supply chain since the outset of the COVID-19 pandemic. To maintain a competitive advantage, business owners and logistics managers should understand how to implement new logistics strategies and adapt them over time as necessary.

Businesses should audit all shipping needs for their business while also preparing for unexpected spikes in demand or general declines. This can be done by creating a shipping matrix, an inventory of all products, and their associated logistics needs, such as times needed for delivery, storage space required, and overall costs.

In Summary

As businesses scale, it can be a daunting task to manage growth expectations while still contending with new challenges as they arise. To prepare for these types of business challenges, it helps to have a comprehensive plan that covers logistics, cybersecurity concerns, cash flow projections, management, and legal issues that could arise. By recognizing these common business challenges and taking proactive steps to address them, you’ll ensure your business can maintain a competitive edge in the years to come.


Indiana Lee is a writer and journalist from the Pacific Northwest with a passion for covering workplace issues, social justice, environmental¬†protection, and more. In her off time you can find her in the mountains with her two dogs. You can follow her work on Contently, or reach her at¬†[email protected] or on Twitter @indianalee3

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